Sunday, April 21, 2013

What is the Purpose of a Logo?

The purpose of a logo is to give a visual representation of your company brand. Your logo design should be unique, give high impact, be eye-catchy and leave an unforgettable impression.

A successful logo design will be effective in conveying your brand message and image. Your logo design should serve the purpose of supporting your business name and the products and services you provide.

Your logo design should promote your business and build brand identity. It is important to give the proper amount of thought into the design of your logo and should be designed by a professional graphic designer to ensure your logo is effective and high quality.

Logo Design Tips:

- Design should be eye-catchy but simple
- Design should not be trendy and should support your message for many years
- Design fonts and colors should compliment your brand message
- Design should be created as a vector file so it can be used in all marketing media

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